01/PRODUCT
An official message should have an official place.
zendtru is building a dedicated channel for approved organisations to communicate with customers who have accepted their connection.
01/THE EXPERIENCE
Clarity at both ends of the conversation.
An organisation sends from its verified presence. The customer receives the message inside a company-specific inbox, with a clear record of who sent it. The channel is designed for official notices, statements, and service communication.
Send with a reviewed identity.
Organisations are intended to go through manual approval before they can communicate through zendtru.
Choose who can reach you.
Customers would verify through the Australian Government's myID and accept a connection before an organisation can send.
Keep the contents private.
Message bodies are encrypted for the customer's device. zendtru can route them without reading them.
02/THE BOUNDARY
No open inbox. No unsolicited senders.
zendtru is designed so only a manually approved organisation with a customer-approved connection can send. This narrow model aims to keep unsolicited messages out of the channel and make the origin of each communication clear.